Services

Strategy & Planning
Every growing business needs a marketing plan that is focused, actionable, flexible and measurable. ...
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Fractional Marketing Leadership
A strategy and plan can only go so far without someone to lead the day-to-day execution and results.
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Messaging & Content
Position your business for engagement and growth with content that begins with your buyer in mind. ...
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For Companies Who Run on EOS® / Traction®
Authentic Brand is uniquely well-equipped to partner with organizations who use EOS® / Traction®
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Relationships + Results

Jennifer Zick, founder of Authentic Brand, did an amazing job laying out strategies for B2B marketing at our recent corporate training. Her very evident and seasoned expertise in the subject matter was only outdone by her passion and wit.
Tim Lively – CEO, HealthStar Home Health
Tim Lively – CEO, HealthStar Home Health
Authentic Brand's deep understanding of technology and business was evident in their ability to translate a complex, disruptive innovation story into market-ready content and sales assets.
Jeremy Drane – Chief Commercial Officer, Libra
Jeremy Drane – Chief Commercial Officer, Libra
When you're growing as quickly as we are, you need partners who can pull you out of the day-to-day, and give you fresh perspective on big picture growth opportunities and the strategies to get there. That's the kind of partner Authentic Brand has been for us.
Chad Capp – President, GymPhone
Chad Capp – President, GymPhone
Authentic Brand has infused our brand story with messaging that is unique, concise, and most importantly, speaks straight to the needs of our buyers - in their language. Their approach to message development was both efficient and inspiring.
Todd Huna – CEO, GymPhone
Todd Huna – CEO, GymPhone

[ Heart + Smart ] Blog

We sorted thousands of pounds of books to send to Africa
We sorted thousands of pounds of books to send to Africa
February 15, 2018
We had the very best Valentine's Day with the Two Or More community of volunteers, sending some tangible love - in the form of books - around the world! (more…)
Is Your Marketing Muscle Weak? Five indications that you need to pump some serious marketing iron
Is Your Marketing Muscle Weak? Five indications that you need to pump some serious marketing iron
February 8, 2018
It's a common situation for growing businesses: marketing is one of the last roles in the company to be prioritized. And it makes sense, to a certain point. Many businesses reach their f...
Building Your Strongest Team: Five experts weigh in on what it takes to attract, retain and grow high-performing talent
Building Your Strongest Team: Five experts weigh in on what it takes to attract, retain and grow high-performing talent
February 1, 2018
No business leader sets out to build a losing team, and yet, many organizations suffer from low productivity, poor morale and high turn-over. The fact is, strong teams don't happen by ac...
Happy Holidays from Authentic Brand
Happy Holidays from Authentic Brand
December 19, 2017
Meet Authentic Brand's newest team member and mascot: Augustus (Gus) Goldie Zick.  Based on a recent review of our strategy, it appears that Gus is likely to be the #1 driver of soci
Getting Traction in the New Year: Actionable advice to move your business forward
Getting Traction in the New Year: Actionable advice to move your business forward
December 19, 2017
It's the perfect time to provide some actionable advice on getting traction in the New Year! Many business leaders are focused on driving hard toward a strong year-end, while also lookin...
[Podcast] Make It Authentic: Jennifer Zick on The Mavericks Project with Collin Graves
[Podcast] Make It Authentic: Jennifer Zick on The Mavericks Project with Collin Graves
December 14, 2017
Join Collin Graves as he and Jennifer dive into her background as an entrepreneur, her experiences building Authentic Brand, and why shifting your message to "So What" is so important fo...

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