Authentic Home

Overcome Random
Acts of Marketing®

Flexible, fractional marketing leadership.
Proprietary marketing operating system.
A proven formula for healthy growth.

Fractional CMO Leadership You Can Trust.

Authentic® is a national fractional CMO firm, serving clients across the United States and beyond. We were early pioneers in our industry, and continue to set the standard for fractional CMO excellence. We are Authentic Fractional CMOs™ Tested. Trusted. True Executives. Get acquainted with our team.

Proven Methodology That Fuels Results.

Random acts of marketing happen because growing businesses often lack marketing operational rigor.

Our Authentic Growth™ Methodology is a full-scope marketing operating system, proven effective across business models and industries.

Implemented by our fractional CMO experts, Authentic Growth™ provides a simple – but powerful – system that will equip your team to drive value for years to come.

Learn more about Authentic Growth™ Methodology

Hundreds of growing businesses trust Authentic® with a seat at their leadership table.

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Experience the Authentic® Difference.

Our unique approach combines Marketers + Methodology + Mindshare to help growing businesses Overcome Random Acts of Marketing® and increase maturity, growth, and transferrable value.

Our Marketers are true executives who know how to build from the ground up.

Our Methodology is a proven marketing operating system that delivers results.

Our Mindshare provides every client with access to our collective CMO wisdom.

When you engage an Authentic Fractional CMO™, you get more than an individual marketing leader.

Hiring a marketing leader is riskier than ever before. No individual marketer has all of the experience or all of the answers, no matter how tenured or talented they may be. So why put all of your eggs in one brain-basket? De-risk your hiring decision: Engage Authentic, and tap into the exponential Mindshare power of our CMO community.
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We have a strong track record for matching clients to right-fit CMOs. Learn about our right-fit CMO guarantee.

Ready to find your right-fit fractional CMO and get growing?

Our CMO match process can get you up and running with a marketing leader in days – not months.

Here’s how it works:

01

Initial Meeting
& Intake

Initial Meeting
& Intake

Our first priority is to understand your business model, goals, and culture - and assess your marketing needs.

A simple intake survey and a meeting with our team helps to ensure alignment for the right-fit CMO match.

Time: 1-3 business days
Ready to meet? Contact us.

02

Right-Fit CMO
Match & Meet

Right-Fit CMO
Match & Meet

We curate your right-fit CMO match based on business model fit, relevant industry experience, culture alignment, and capacity to support your goals.

Your key stakeholders will meet with your matched CMO to ensure you feel confident in the fit.

Time: 2-5 business days after you give us the green light!

03

CMO Quick Start
& Discovery

CMO Quick Start
& Discovery

Your right-fit CMO was matched based on real-time availability, so in most cases, we are able to begin work within days of a signed contract.

We leverage our proven process to efficiently onboard and quickly deliver value.

Time: 3-10 business days from receipt of contract

There is a lot to consider when choosing your ideal fractional CMO partner.

To help you further explore the fit, we’ve pulled together some of the questions we receive most often – about fractional CMOs in general, and about Authentic’s unique model specifically.

If you have additional questions, we’d love to connect with you and make sure you have all the information you need.

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Ready to Overcome Random Acts of Marketing®?

We’re here to help you take the next right step.

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Tap into content that is designed to fuel growth.

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Integrated Cash Logistics
Featuring Randy Hauserman
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