Accelerating Marketing Results for EOS-Powered Companies with Authentic Growth™ Methodology

Running a business on the Entrepreneurial Operating System (EOS) is a strategic choice aimed at achieving sustainable growth and alignment. EOS provides a solid foundation for vision, traction, and alignment in growth-oriented companies. In this article, we will explore how Authentic Growth™ Methodology can accelerate marketing results for companies operating on EOS. EOS Marketing Strategy: Setting the Stage EOS incorporates valuable tools like the Vision/Traction Organizer™ (V/TO) to help companies define their organizational vision, including their EOS marketing strategy. The V/TO acts as an anchor, outlining the target market, differentiators, proven process, and guarantee. This strategy ensures clarity, direction, and…
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Empowering Success with EOS

Empowering Success with EOS

In the ever-evolving landscape of business, finding the right system to fuel growth, maintain focus, and drive success is like discovering a hidden treasure. For me, that treasure is the Entrepreneurial Operating System (EOS). In this blog post, I'll share why I run my Fractional CMO firm, Authentic, on EOS and how it has been a driving force behind our journey. My relationship with EOS began 15 years ago, and today, I can't imagine running my business without it. Entrepreneurial Operating System® 1. Authentic Success with EOS 🚀 I'm excited to share why I run my Fractional CMO firm on…
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An open letter in recognition of a deserving leader. Meg Van Sloun promoted to Chief Operating Officer of Authentic.

An open letter in recognition of a deserving leader. Meg Van Sloun promoted to Chief Operating Officer of Authentic.

Meg Van Sloun (L), Authentic COO, with Jennifer Zick (R), Authentic CEO MINNEAPOLIS, MN – June 10, 2021 I had planned to craft a formal press release to announce Meg Van Sloun's promotion to Chief Operating Officer for Authentic. But before I drafted the public announcement, I first shared a letter with our internal team. And then I realized that I want to share with all of YOU just how truly grateful I am for Meg, and how excited I am for her and for our community. (more…)
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Integrator Community joined by Ninety.io to talk connectivity

Integrator Community joined by Ninety.io to talk connectivity

On December 17th, Authentic hosted our Integrator Community™ event for companies powered by the Entrepreneurial Operating System®. Integrators joined from around the country to participate in small group IDS and hear how Ninety.io, a Platinum LIFT Partner for the Integrator Community, builds and supports strong tribes and connected communities. Read more
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