Jennifer Zick Presents at Manufacturers Alliance Presidents’ Peer Group

On June 26th, Authentic was pleased to lead a presentation and workshop for the Manufacturers Alliance Presidents’ peer group. A group of manufacturing leaders attended the session, titled “Building a High-Performance Revenue Engine: Aligning marketing & sales to fuel sustainable growth.”

Jennifer Zick, Authentic CEO, spoke on the importance and challenges of sales and marketing alignment. She then led the peer group through interactive workshop exercises to help them understand the gaps and opportunities in their organization’s marketing efforts.

Jennifer Zick (Authentic Founder & CEO) presenting at Manufacturers Alliance.
Jennifer and Marissa. Authentic represent!
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  • Authentic® is a fractional CMO and marketing transformation firm, built to help growing businesses Overcome Random Acts of Marketing® and confidently take the next right step toward healthy growth.

    Our unique approach combines Marketers + Methodology + Mindshare to help growing businesses increase maturity, growth, and transferrable value.

    We are Authentic® Tested. Trusted. True Executives.