Tap into our video library for CMO wisdom and more information about Fractional CMO services.

Marketing Topics

What is a Fractional CMO?

How a part-time marketing leader can help you achieve next-level results

Should I fire my marketing leader?

Slow down. It may not be a people issue.

The Power of Our Ally Network

The right marketing agency and freelance expertise at the right time 

Marketing Budgets for Growing Businesses

Budgeting for leadership AND execution

Strike Zone Marketing

What does marketing have in common with baseball? A really small strike zone!

Creating Great Marketing Content

You can’t outsource thought leadership to your marketer or to an agency partner

Building Trust Equity

Presented by Jennifer Zick, Authentic Brand CEO, at Twin Cities Startup Week 2021

Is the AOR still relevant?

Finding the balance of agency capabilities for today’s modern marketing team

Building Your Personal Brand

Presented by Jennifer Zick, Authentic Brand CEO, to The Visionary Forum

Authentic Brand Client Stories

Trusted Employees

Jon Thielen, President


Mike Siegler, Past CEO

Comply Foam

Chris Hudson, President

Summit 360

Dick Noble, Founder & Owner

Coherent Solutions

Rob Duff, Chief Operating Officer

Pro-Tec Design

Eva Mach, President & CEO 

Beehive Strategic Communication

Lisa Hannum, Founder & CEO

Fueled Collective

Don Ball, Co-Founder

Boundary Waters Bank

Sarah Kolek, President & CEO

Go Kart Labs

Elli Rader, Vice President