Events

Events-Authentic Brand

There’s nothing we enjoy more than connecting face-to-face with our clients, prospects, allies and friends. Here are some of the places you can find Authentic Brand. Come join us!

The Marketing Budget:
Planning for Healthy Growth Amid a Shifting Economy

Thursday, October 26
Noon – 1pm CT

With annual planning cycles underway, business leaders often want to know how much to allocate to their marketing budget. But there’s no easy answer.

At the same time, marketers are challenged to guarantee ROI for each dollar spent resulting in unrealistic expectations about the time and budget needed to develop a consistent ROI-yielding marketing engine.

These scenarios result in a recurring cycle of trial and error: invest → get frustrated by the unclear ROI → pull the plug (and abandon any progress) → pick a new tactic → start again.

Join us for a live webinar conversation, featuring a panel of experienced sales and marketing leaders, as we share insights to help growing companies set a plan and budget that shifts from short-term activities and costly cycles of experimentation to long-term value creation.

LIFT Integrator Community

LIVE VIRTUAL MEETING  |  Held on every SECOND Thursday of the month

If you work in an entrepreneurial business and your name is in the “Integrator” or “second in command” box, this community is for you!