There’s nothing we enjoy more than connecting face-to-face with our clients, prospects, allies and friends. Here are some of the places you can find Authentic Brand. Come join us!
LIFT Integrator Community™
If you work in an entrepreneurial business and your name is in the “Integrator” or “second in command” box, this community is for you!
All 2022 events will be held on the SECOND THURSDAY of the month.
Never Miss Another Invitation!
Past Events & Recaps
SANCTUARY community supports each other during chaos of 2020
On September 17th, the SANCTUARY community of marketing executives joined virtually to talk all things digital. In the rapidly evolving space of digital marketing, it falls on marketers to keep up and keep track of new practices. With a boom in martech it can be difficult for managers and execs to manage their tech stack to make sure they’re measuring and optimizing results to the best of their abilities.
SANCTUARY members stay up to date on the latest martech and digital trends
On September 17th, the SANCTUARY community of marketing executives joined virtually to talk all things digital. In the rapidly evolving space of digital marketing, it falls on marketers to keep up and keep track of new practices. With a boom in martech it can be difficult for managers and execs to manage their tech stack to make sure they’re measuring and optimizing results to the best of their abilities.
Sales & Marketing Mix it Up: TCSW 2020 Cocktails&Closers
What better way to cap off day one of Twin Cities Startup Week than a happy hour conversation between Closers Media’s Mickeli Bedore and Authentic Brand’s Jennifer Zick.
Authentic Brand on TCSW 2020 Main Stage: Trust Equity For Early-Stage Growth
Authentic Brand’s Founder and CEO, Jennifer Zick, was thrilled to kick off Twin Cities Startup Week 2020 on the main stage for the marketing and sales track on September 8th. TCSW, originally scheduled to be in person, was in true 2020 fashion turned into a virtual meeting.
Schmidt List LIVE: Jennifer Zick on Renavigating Your Content Calendar
When does your marketing team transition from holding their breath to recognizing the need for your brand’s voice? How do you create a publishing schedule when the world is changing daily? What are we seeing work for our clients in this time of chaos?
SANCTUARY members discuss marketing planning in a year like no other
On August 13th, the SANCTUARY community of marketing executives gathered for a collaborative conversation surrounding the daunting task of creating a 2021 marketing plan. A massive project each year, but made more challenging by the year of turmoil 2020 has shaped up to be.
SANCTUARY gathers for a discussion on racial equity and inclusion in marketing
On June 11th, the SANCTUARY community of marketing executives gathered for a critical conversation on equity and diversity in marketing. Our community came together, ready to embrace hard, humbling, and candid conversations as a step toward healing.
SANCTUARY provides safe space for candid marketing conversations
The second SANCTUARY event was held yesterday, April 30, with nearly 100 marketing leaders attending to connect, encourage, learn, and grow with peers as we navigate forward in the midst of COVID-19.
The event series is a collaboration between Authentic Brand, Storycore, and Marketers’ Community – designed as a virtual gathering space and safe environment for candid conversations among marketing executives.
Brightside Chats Podcast: Jennifer Zick on branding and marketing through crisis
How should brands show up in the midst of the COVID-19 crisis? Should every business take the same approach to content and messaging? And what good things could happen for brands through all of this?
These are just some of the topics discussed in a recent conversation between Jennifer Zick and Justin Keller.
SANCTUARY launches to unite marketing executives through uncertain times
Authentic Brand partnered with Marketers’ Community and Storycore to create SANCTUARY: a safe space for candid conversations among marketing executives. We all believe in the power of marketing, but even more in the power of this community to sustain and even inspire when we need it most.
Podcast: Jennifer Zick featured on Twin Cities Wellness Collective
Jennifer Zick, CEO and Founder of Authentic Brand, joined Twin Cities Wellness Collective podcast host, Alex Morrall, to share her journey to starting Authentic Brand, how to eliminate random acts of marketing, and prioritize our best ideas.
Event Recap: AIM Women’s Leadership Conference
AIM Women’s Leadership Conference – organized and hosted by ACG Minnesota – was held on March 5, 2020. Jennifer Zick, Authentic Brand CEO, gave a TED-style talk on Building a Personal Brand.
Jennifer Zick presents: Building Your Personal Brand
Jennifer Zick, Authentic Brand Founder & CEO, keynoted the “Executives In Transition” event, hosted by BMO Minneapolis.
Authentic Brand presents at debut Coalition9 sales and marketing cohort gathering
Founded by Aaron Eggert, Coalition9 is developed to promote interactive learning by creating a community of like-minded individuals that is the future of Twin Cities business. Authentic Brand was invited to kick off the debut Cohort9 event with a presentation on Marketing Strategy, delivered by Fractional CMO, Steve Grady.
We packed 2,154 bags of food for local children and families
Our Two Or More community of volunteers joined forces today to fight food insecurity and hunger in our community, by packing bags of groceries at
Authentic Brand nominated for 2020 BOLD Awards
Authentic Brand is delighted to be nominated for a 2020 BOLD Award as an “Early Stage” innovative business!
Coffee & Closers – Marketing Traction featuring Jennifer Zick
On November 5th, Jennifer Zick joined Mickeli Bedore, founder and host of Coffee & Closers, for an up close and intimate conversation about lessons learned
Authentic Brand Open House Celebration
It’s good to take time to celebrate. And that’s just what we did last night with 150 of our closest friends. These are our Authentic
TCSW19 Recap: Smart Smarketing Panel
Authentic Brand was back for our third year as an event host at Twin Cities Startup Week – with an action packed panel of local
Twin Cities Startup Week: Smart Smarketing [a virtual panel & preview]
It’s coming! Twin Cities Startup Week is right around the corner: October 9-16, 2019, with hundreds of events taking place across Minneapolis and St. Paul metro communities. Authentic
We helped to pack 127,656 meals!
Today 60 volunteers with Two Or More joined dozens of others to serve at the Pack at the Park event with Feed My Starving Children.
TCSW19 Smart Smarketing Panel
Smart Smarketing: Aligning marketing and sales to build healthy revenue at every stage of growth (A Twin Cities Startup Week Panel) It’s coming! Twin Cities
How to have a Marketing Strategy rather than “Random Acts of Marketing” – an interview with Jennifer Zick
Jennifer Zick, Authentic Brand’s Founder and CEO, was pleased to join Benjamin Wolf as a guest on his podcast: Win Win – An Entrepreneurial Community. In this
Jennifer Zick Makes Guest Appearance on The Schmidt List Podcast
This week, Jennifer Zick joined Kurt Schmidt, host of The Schmidt List Podcast, to discuss Jennifer’s entrepreneurial journey and how Authentic Brand helps organizations grow with
Jennifer Zick Presents at Manufacturers Alliance Presidents’ Peer Group
On June 26th, Authentic Brand was pleased to lead a presentation and workshop for the Manufacturers Alliance Presidents’ peer group. A group of manufacturing leaders
We dug deep and picked LOTS of weeds to help sustain our local parks
When we decided to do the Lyndale Garden outside event again, we only dreamed of the nice weather. The morning did not disappoint. The Two
ACTION19: Conference Recap – The Resilient Business
The dust hasn’t even settled on ACTION19 and we’re already looking forward to ACTION20! Authentic Brand’s first-year conference was a sell-out event, bringing together more
Building a Financially Resilient Business
Building a successful business that weathers the ups-and-downs of economic cycles takes tremendous resilience. Leveraging boom times to prepare for leaner times is critical. Knowing
Planning for the Next Recession: Jennifer Zick Featured on The Business Gist Podcast
“Times won’t always be this rich, so how can we plan ahead for recession?” This question sparks the conversation between Jennifer Zick and Megan Effertz, host of The Business Gist podcast, as they discuss ways that business leaders can plan ahead for the next recession. Because it’s not a matter of whether it will hit, but when.
Jennifer Zick Debut Guest on The Founders Mentality: Testing Resilience
What an honor to be invited as the debut guest on Josh Fedie’s new SalesReach podcast / vlog: The Founders Mentality. In Episode 1, Josh and I discuss the struggles
Social Media Breakfast presents: You’re not the boss of me. Jennifer Zick speaks to the joys and perils of being self-employed
We were grateful to be included in a recent panel discussion at the Social Media Breakfast MSP series. The panel of entrepreneurs and independent consultants
Authentic Brand CEO Shares Entrepreneurship Journey at Fueled Collective Event
We were honored to be included in a recent event series by Fueled Collective. This four week series featured successful solopreneurs and entrepreneurs, highlighting the lessons
We helped prepare 1,650 bags of food for kids across the Twin Cities!
This was our first time serving with The Sheridan Story and we all enjoyed it. Our Two Or More community of volunteers gathered at their warehouse
We helped prepare 312 bikes for kids!
Our first ever signature service event during Twin Cities Startup Week was a blast. Our Two Or More community of volunteers gathered at the Free Bikes
TCSW18: The Lifecycle of a Brand Panel
We kicked off Twin Cities Startup Week (#TCSW18), early this Monday morning with a room full of entrepreneurs, marketers and four brilliant panelists. Our very
Authentic Brand & Lake One Present at Manufacturers Alliance
On September 14th, Authentic Brand – in partnership with our ally partner Lake One Digital – was pleased to lead a presentation and workshop for
Marketer’s Community Event: Short-Term Gains vs. Long-Term Brand Health
If you recall, the first Marketers’ Community event was such a huge hit! This second event didn’t disappoint either. Earlier this week, we had the
We fed 47 kids for a year!
We have been dreaming about this “next generation” event for months. It was so fun to bring a community of volunteers together that included so
DenamiCON: The Future of AI and Marketing
Authentic Brand was recently back at DenamiCON – this time playing the role of sponsor, with Jennifer Zick – Authentic Brand CEO as emcee! What
We just invested 60 hours to help sustain our local parks
When we planned this “spring” event there was snow on the ground and we were only dreaming of flowers and sunshine. Little did we know
#EOSCONF18: A First-Timer’s Recap of A Conference For Companies Running on EOS®
Many of you know that I am a long-time fan and user of EOS® – The Entrepreneurial Operating System®. Last week, I had first-time encounter with
Huge DEBUT for Marketer’s Community: Martech & Lessons Learned From the Trenches
Well, that was fun! Earlier this week, I had the opportunity to participate as a panelist in the debut event for Marketers’ Community – a
Jennifer Zick featured on Fjorge Podcast: Mind Your Own Marketing Business
I recently had the pleasure of being a guest on Fjorge’s podcast series, where I chatted with Tim Barsness about Authentic Brand‘s origins, our Fractional
Building Sustainable Business Growth: A presentation and workshop for the Minnesota Subcontractors Association
What do you think when you think about marketing? For many owner-operators and executives, the word marketing translates into “the dark hole where we throw
We sorted thousands of pounds of books to send to Africa
We had the very best Valentine’s Day with the Two Or More community of volunteers, sending some tangible love – in the form of books
We packed nearly 10,000 pounds of food for Minnesota families
The holidays are an extra-special time to give back! On Friday, December 1st, the Two Or More community of volunteers helped pack nearly 10,000 pounds
Denamicon: The Twin Cities’ Conference On Inbound Growth
Mark your calendars and register now for Denamicon on November 14, 2017! You won’t want to miss the Twin Cities’ Conference On Inbound Growth –
We helped build a home for a family of six from Ethiopia
It’s amazing what a small group of dedicated volunteers can accomplish in just one day! On Friday, October 13th, the Two Or More community of
From Bootstrap to Big League: Brand lessons from tech startups, for all startups
Confession: I expected to have to work harder to build this panel for Twin Cities Startup Week. I had a target list of 20 really
Worlds Collide: Getting “Perfessional” on Live Video
What do you get when you cross three girlfriends, an inspiring mom-focused startup brand, and an up-and-coming livestream technology platform? Apparently you get the intersection