A strategy and plan can only go so far without someone to lead the day-to-day execution and results.
For clients who are ready to gain Marketing Traction, but aren’t yet ready to hire a full-time marketing executive, our fractional leadership services are a perfect fit.
Learn more about the benefits that a Fractional CMO can offer to your business.
My job allows me the unique opportunity to speak with five to ten small business leaders per week. When you get the chance to connect with this many leaders you start to gain valuable insight into what concerns are top of mind for folks who are running successful businesses. As
The dust hasn’t even settled on ACTION19 and we’re already looking forward to ACTION20! Authentic Brand’s first-year conference was a sell-out event, bringing together more than 150 local leaders for a half-day of content focused on building a resilient business. Topics included recruiting, retention, revenue-growth, and recession-planning. Our afternoon kicked
Authentic Brand CEO, Jennifer Zick, was published in the January/February 2019 edition of Upsize Minnesota magazine, on a topic that has become central to every client and prospect conversation: Attracting marketing talent.
“Times won’t always be this rich, so how can we plan ahead for recession?” This question sparks the conversation between Jennifer Zick and Megan Effertz, host of The Business Gist podcast, as they discuss ways that business leaders can plan ahead for the next recession. Because it’s not a matter of whether it will hit, but when.
When starting a business, most founders need to focus their attention on developing their core product or service and acquiring new customers. While sales is absolutely a top priority at this stage, marketing is often on the back burner, and that’s normal.
What an honor to be invited as the debut guest on Josh Fedie’s new SalesReach podcast / vlog: The Founders Mentality. In Episode 1, Josh and I discuss the struggles that exist in getting your company started, imposter syndrome, knowing when to launch, and the importance of giving back.
Ready to connect with us?
Fill out this simple form and we’ll be back in touch with you shortly!