What is a Fractional CMO?
https://www.youtube.com/watch?v=sfdcUbmiliI Video Transcription What is a fractional CMO? And how do you know if that's a great solution for your business? Hi, I'm Jennifer Zick, founder and CEO of Authentic®. We are a community of fractional CMOs (Chief Marketing Officers) who work with growing businesses to help them Overcome Random Acts of Marketing® and confidently take the next right step in pursuing healthy growth for their company. When I first started this business in 2017, the category of fractional CMO was still relatively new. What is a Fractional CMO? So let me start by defining what a fractional CMO is.…