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Fractional CMOs
A strategy and plan can only go so far without someone to lead the day-to-day executio
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Strategy & Coaching
Every growing business needs a marketing plan that is focused, actionable, flexible an...
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Brand & Messaging
Position your business for growth with branding and messaging that resonates with your...
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For Companies Who Run on EOS®
While we work with companies of all types, Authentic Brand is uniquely equipped to par...
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Relationships + Results

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[ Heart + Smart ] Blog

The many dimensions of marketing
The many dimensions of marketing
November 19, 2019

Most business leaders understand that marketing should help get more “at bats” through lead generation efforts, but many organizations miss the opportunity to engage marketing to its full potential. A virtual panel interview with Authentic Brand Fractional CMOs.

Coffee & Closers – Marketing Traction featuring Jennifer Zick
Coffee & Closers – Marketing Traction featuring Jennifer Zick
November 13, 2019
On November 5th, Jennifer Zick joined Mickeli Bedore, founder and host of Coffee & Closers, for an up close and intimate conversation about lessons learned (and still being learned!) ...
On The Rise: Meg Van Sloun Appointed Vice President of Authentic Brand
On The Rise: Meg Van Sloun Appointed Vice President of Authentic Brand
November 5, 2019

Meg Van Sloun appointed Vice President Client Services of Authentic Brand: Leading Fractional CMO practice and managing client accounts for fast-growing firm.

What is Marketing Traction?
What is Marketing Traction?
November 1, 2019

Marketing Traction is a methodology we developed to help small, growth-focused businesses build strategic marketing departments and create alignment between sales and marketing. It uses simple tools and a structured process to establish alignment, accountability, and focus.

Authentic Brand Open House Celebration
Authentic Brand Open House Celebration
October 25, 2019
It's good to take time to celebrate. And that's just what we did last night with 150 of our closest friends. These are our Authentic People. (more…)
Building a Marketing Team: What Comes First
Building a Marketing Team: What Comes First
October 21, 2019
We reached out to some colleagues who know a lot about marketing and marketing teams to get their thoughts on how leaders can lay the foundation for a successful business today - and in...