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Integrator Community harnesses the energy of their Visionaries

Integrator Community harnesses the energy of their Visionaries

On October 22nd, Authentic Brand hosted our Integrator Community™ event for companies powered by the Entrepreneurial Operating System®. Integrators from around the country learned how to harness their Visionary's energy and power to create an impact in their business. Read more
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Daneen Kiger, Global Marketing and Brand Leader, Joins Authentic Brand as Fractional CMO & Consultant

Daneen Kiger, Global Marketing and Brand Leader, Joins Authentic Brand as Fractional CMO & Consultant

Kiger’s leadership experience spans healthcare, medical devices, education, retail, eCommerce, and technology sectors. MINNEAPOLIS, MN - October 13, 2020 Authentic Brand announces the expansion of its Fractional CMO team with the addition of Daneen Kiger, an experienced global marketing and brand leader whose background includes scaling teams, growing channels, and developing international product strategies for businesses $20M - $1B+ in annual revenue in over 40 countries. (more…)
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Let’s get strategic — Leveraging social media to advance your business

Let’s get strategic — Leveraging social media to advance your business

It’s hard to believe that YouTube, Facebook, Twitter, and Instagram were all launched within the last 15 years. As consumers, we’ve quickly become accustomed to social media being the first place we turn to engage with the brands we love.  Given how embedded social media is within consumers’ day-to-today lives, these channels have also become one of the best ways for brands to reach their audiences. But savvy brands aren’t just using social media to push out content. They’re using it to connect with customers to build, sustain…
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Tractionville Podcast: Integrator Community, Fractional CMOs and more

Tractionville Podcast: Integrator Community, Fractional CMOs and more

Why should Visionaries have all the fun? Jennifer Zick joins the hosts of Tractionville, Chris White and Benj Miller, to share what inspired her to create the Integrator Community for EOS®-powered business leaders, as well as her own entrepreneurial story in building Authentic Brand as a leading provider of Fractional CMO services for growing businesses. (more…)
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SANCTUARY members stay up to date on the latest martech and digital trends

SANCTUARY members stay up to date on the latest martech and digital trends

On September 17th, the SANCTUARY community of marketing executives gathered virtually to talk all things digital. In the rapidly evolving space of digital marketing, it falls on marketers to keep up and keep track of new practices. The boom in martech options has made it challenging for marketers to evaluate and solve their technology needs - especially in the midst of a pandemic that has required rapid digital innovation. (more…)
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Sales & Marketing Mix it Up: TCSW 2020 Cocktails&Closers

Sales & Marketing Mix it Up: TCSW 2020 Cocktails&Closers

What better way to cap off day one of Twin Cities Startup Week than a happy hour conversation between Closers Media's Mickeli Bedore and Authentic Brand's Jennifer Zick, moderated by Closers' Mixologist, Garrio Harrison. The debut event was hosted virtually on the TWCS Main Stage as the kickoff of Closer's newest show: Cocktails&Closers (a close cousin to the wildly popular and award-winning Coffee&Closers show). (more…)
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Authentic Brand on TCSW 2020 Main Stage: Trust Equity For Early-Stage Growth

Authentic Brand on TCSW 2020 Main Stage: Trust Equity For Early-Stage Growth

Authentic Brand's Founder and CEO, Jennifer Zick, was back at TCSW for her fourth year, this time kicking off Twin Cities Startup Week 2020 as the first presenter on the Main Stage. As the second largest startup event in the country, TCSW was all virtual this year, drawing attendees from well beyond the local metro region. (more…)
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Schmidt List LIVE: Jennifer Zick on Renavigating Your Content Calendar

Schmidt List LIVE: Jennifer Zick on Renavigating Your Content Calendar

When does your marketing team transition from holding their breath to recognizing the need for your brand's voice? How do you create a publishing schedule when the world is changing daily? What are we seeing work for our clients in this time of chaos? These are just some of the topics discussed in a recent conversation between Authentic Brand CEO, Jennifer Zick, and Kurt Schmidt, on The Schmidt List podcast's live show, Schmidt List LIVE. (more…)
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