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In Jessica’s Words
I’m a strategic marketing leader and fractional CMO with nearly 30 years of experience helping growth-stage companies build clarity, momentum, and credibility in competitive markets. I partner closely with founders and executive teams to turn business strategy into focused, integrated marketing that drives real outcomes.
My work across financial services, professional services, and SaaS exists at the intersection of brand, business development, and go-to-market strategy and optimization. I’ve built marketing from scratch and can operate effectively in both mid-market growth environments and large, complex organizations. I’m fluent across digital and offline channels and know how to use each with intention.
CEOs rely on me for clear thinking, honest counsel, and marketing that supports real business goals. Teams trust me because I value collaboration and help connect their work to the bigger picture.
CMO Experience Section
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Jessica’s Leadership Experience
Business Models
- Business-to-Business
- Business-to-Consumer
- Doer-Seller
- Regulated Industry
- SaaS / Subscription
Industries
- Energy / Environmental / Sustainability
- Finance / Banking / Insurance
- Health / Medical / Pharmaceutical
- Manufacturing / Distribution
- Non-Profit / Associations / Membership
- Professional Services / Consulting
- Software / SaaS / High Tech
Scenarios
- Companies Running On EOS
- Mergers & Acquisitions
- Private Equity
- Privately Held Companies
CMO Specialties Section
Strategic Specialties
- Go-to-Market Strategy
- Regulatory-Compliant Marketing Design
- Demand Generation & Performance Marketing
- Digital & Web Strategy
- Brand & Product Launches
- Customer Engagement & Loyalty
- Sales Enablement & Internal Comms
Stage & Scale Proficiency
- Fortune 500 Leadership
- Mid-Market Financial Institutions
- Startups & New Market Entry
- Post-M&A Organizational Design
- Global Partnership Programs
Cultural Strengths
- Disciplined Creative Thinker
- Empathetic Leader in Regulated Contexts
- Cross-Functional Bridge-Builder
- Mentor to Rising Strategic Talent
- Respected Partner to Legal, Compliance & C-Suite
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Interested in Working With Jessica?
Our CMOs’ availability is dynamic and based on current client engagements.
Contact Authentic to inquire about availability and explore a potential match.