Overcome Random
Acts of Marketing®
Fractional CMO leadership and marketing transformation for entrepreneurial businesses.
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Fractional CMO leadership and marketing transformation for entrepreneurial businesses.
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Trusted by Growing Businesses Across
the U.S. (and Beyond)
Solutions
Our Solutions for Growing Businesses
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Proven. Practical. Powerful.
Authentic Growth® is the Marketing Operating System for entrepreneurial businesses.
Headline Lorem
Proven. Practical. Powerful.
Authentic Growth® is the Marketing Operating System for entrepreneurial businesses.
Headline Lorem
Proven. Practical. Powerful.
Authentic Growth® is the Marketing Operating System for entrepreneurial businesses.
Headline Lorem
Proven. Practical. Powerful.
Authentic Growth® is the Marketing Operating System for entrepreneurial businesses.
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Proven Methodology That Fuels Results
Random acts of marketing happen because growing businesses often lack marketing operational rigor.
Our Authentic Growth® Methodology is a full-scope marketing operating system, proven effective across business models and industries.
Implemented by our Fractional CMO experts, Authentic Growth® provides a simple – but powerful – system that will equip your team to drive value for years to come.
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Experience the Authentic® Difference
Our unique approach combines Marketers + Methodology + Mindshare to help growing businesses Overcome Random Acts of Marketing® and increase maturity, growth, and transferrable value.
Marketers:
Tested, trusted, true executives with diverse industry experience. Learn more…
Methodology:
Our Authentic Growth® Methodology brings clarity, alignment, and focus. Learn more…
Mindshare:
Collective wisdom, specialized expertise, and curated resources. Learn more…
When you engage Authentic®, you get more than an individual marketing expert.
Building strategic marketing capabilities is riskier than ever before. No single marketing professional has all the experience or expertise needed to navigate today’s complex business landscape, no matter how talented they may be. So why limit yourself to one perspective?
De-risk your marketing transformation: Partner with Authentic, and tap into the exponential power of our proven methodologies, collaborative Mindshare™, and community of tested, trusted, true marketing executives
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We have a strong track record for matching clients to right-fit growth guides. Learn about our CMO match process.
When you engage Authentic®, you get more than an individual marketing expert.
Building strategic marketing capabilities is riskier than ever before. No single marketing professional has all the experience or expertise needed to navigate today’s complex business landscape, no matter how talented they may be. So why limit yourself to one perspective?
De-risk your marketing transformation: Partner with Authentic, and tap into the exponential power of our proven methodologies, collaborative Mindshare™, and community of tested, trusted, true marketing executives
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We have a strong track record for matching clients to right-fit growth guides. Learn about our CMO match process.
When you engage Authentic®, you get more than an individual marketing expert.
Building strategic marketing capabilities is riskier than ever before. No single marketing professional has all the experience or expertise needed to navigate today’s complex business landscape, no matter how talented they may be. So why limit yourself to one perspective?
De-risk your marketing transformation: Partner with Authentic, and tap into the exponential power of our proven methodologies, collaborative Mindshare™, and community of tested, trusted, true marketing executives
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We have a strong track record for matching clients to right-fit growth guides. Learn about our CMO match process.
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Ready to find your right-fit marketing leader and get growing?
Our CMO match process can get you up and running with a marketing leader in days – not months.
Here’s how it works:
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We curate your right-fit CMO match based on business model fit, relevant experience, culture alignment, and capacity to support your goals.
Your leaders will meet with your matched CMO to ensure your confidence in the fit.
Time: 2-5 business days after you give us the green light!
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Short Headline Lorem!!
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We curate your right-fit CMO match based on business model fit, relevant experience, culture alignment, and capacity to support your goals.
Your leaders will meet with your matched CMO to ensure your confidence in the fit.
Time: 2-5 business days after you give us the green light!
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We curate your right-fit CMO match based on business model fit, relevant experience, culture alignment, and capacity to support your goals.
Your leaders will meet with your matched CMO to ensure your confidence in the fit.
Time: 2-5 business days after you give us the green light!
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Award Recognition
Award Recognition
Month 2025 Authentic® Named a Finalist for the 2025 Meaningful Capitalism Awards
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Cards Section
Our Marketing Consultants & Authentic Growth® Guides
Our CMOs bring decades of diverse experience across industries, business models, and growth stages. Each has been carefully selected not only for their marketing expertise but also for their alignment with our values and their passion for helping businesses grow.
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Past Events
7 considerations to keep in mind before making a technology investment for marketing
A business guide to marketing leadership models
A Founder’s Five-Year Reflection
Testimonials
What Our Clients Say
Cards Section
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Cards Automatically pull in latest XYZ category
How Fast-Growing Companies Scale Their Marketing Without Hiring a Full-Time CMO
ConvHERsations with Kristie Clayton Featuring Jennifer Zick
The Science of Fractional Marketing and The Secret Sauce of a W-2 Talent Pool
Growing Through a Hold Period with M&A with Renee Ernste
How Private Equity is Embracing AI with Steven Horwitz
Shoot the Moon Revenue Rocket podcast featuring Mark Coronna
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The Two Faces of Marketing ROI: Why Your “Safe” Strategy is Actually Your Biggest Risk
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Why EOS® Companies Struggle with Marketing: The “Little m Dilemma”
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Authentic Intelligence™: Our Human-Centric Approach to AI Innovation
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Lean Manufacturing Meets Smart Marketing: Driving Efficiency and Brand Loyalty
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Harnessing Data Analytics for Healthcare Innovation and Market Expansion
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Butts or Bots? How to Build a Modern Marketing Organization with the Right Talent Mix
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Creating a Workplace Employees Love: Lessons from Authentic’s CEO
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Drive Business Value and Multiples: Building Brand Equity
Read More »
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Our Proven Process
Building Value Beyond Our Engagement
Our client engagements deliver value throughout—and well beyond—our services. We don’t simply lead marketing for a period of time. We build high-performing marketing teams and programs to achieve predictable outcomes and create transferable value.
Our Proven Process is designed to help growing businesses Overcome Random Acts of Marketing® and confidently take the next right step to achieve healthy growth. It combines unlimited creativity with structured methodology to meet your unique goals and needs.
Successful Marketing Starts with Strong Process
While every client engagement is tailored to specific business needs, our Proven Process provides the structure needed to transform random marketing activities into strategic, sustained growth initiatives. Through this approach, we help clients build marketing systems that create lasting value and scalable results.
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