Contained Columns
In Kristi’s Words
Growth doesn’t happen by accident—it’s the result of intentional, insight-driven strategy, executed by empowered teams. I love helping organizations cut through complexity, clarify their market position, and design marketing engines that deliver real business value. Whether modernizing tech stacks, launching new brands, or transforming go-to-market plans, I bring a bias for action, a passion for measurement, and a knack for building teams that get it done.
CMO Experience Section
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Kristi’s Leadership Experience
Business Models
- Business-to-Business
- Channel Partnerships / Alliance
- Distribution / Network
- Ecommerce
Industries
- Engineering / Architecture / Construction
- Manufacturing / Distribution
- Professional Services / Consulting
- Software / SaaS / High Tech
Scenarios
- Companies Running On EOS
- Family Owned Businesses
- Privately Held Companies
CMO Specialties Section
Strategic Specialties
- Demand Generation & Growth Strategy
- Martech Modernization & Digital Transformation
- Go-To-Market Planning & Execution
- Sales Enablement & CRM Strategy
- Brand Positioning & Messaging
- Pricing Strategy & New Product Commercialization
- Voice of Customer & Customer Journey Design
- KPI Dashboards & Executive Reporting
- Process Optimization and Documentation
- Market Research & Segmentation
- Executive Communications and Visibility
- Budget Management and Strategic Planning
- Agile for Marketing & Ecommerce Teams
- Partner and Agency Management
- Team Coaching and Mentoring
- Business Process Improvement (BPI)
- Marketing & Sales Alignment
- Business Development
- Crisis Communications
- Customer Advisory Boards
Stage & Scale Proficiency
- Mid-Market Growth Companies
- Distribution & Channel-Driven Models
- Digital Modernization within Traditional Industries
- Mergers & Acquisitions Assimilation
- Marketing Team Buildout & Leadership
- Executive Collaboration with Board/C-Suite
Cultural Strengths
- Direct, Decisive Leadership with Empathy
- Builder of High-Trust, High-Performing Teams
- Fluent in EOS, Agile & BPI Methodologies
- Calm Under Pressure, Comfortable in Ambiguity
- Collaborative Partner to Sales & Ops Leadership
Featured Media from Kristi
Featured Media from Kristi
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You’re Building a Business and AI Won’t Wait
Read More » -
Authentic® Announces Strategic Leadership Expansion to Fuel Rapid Growth in 2026
Read More »
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Interested in Working With Kristi?
Our CMOs’ availability is dynamic and based on current client engagements.
Contact Authentic to inquire about availability and explore a potential match.