Authentic® Welcomes Fractional CMO, Jeffrey Martin

Minneapolis, Minnesota — August 18, 2026 — Authentic®, a national fractional CMO and marketing transformation firm, today announced the addition of Jeffrey Martin as fractional Chief Marketing Officer, continuing the firm’s growth in 2026 as more founder-led, growth-stage, and private equity-backed companies seek senior-level marketing leadership.

Jeffrey Martin is a marketing executive who works at the intersection of creativity and performance, building marketing functions from the ground up, launching new digital presences, and developing campaigns that generate real pipeline. His experience spans healthcare, manufacturing, non-profits, and public policy, giving him a broad view of how to build the right plan, craft direction, and gain visibility and influence with the audiences that matter most.

“After working in a variety of industries from healthcare and manufacturing to non-profits and public policy, I know what it takes to build the right plan, craft direction, and gain visibility and influence with the right audiences,” said Jeffrey Martin. “Working with Authentic allows me to leverage all the design, marketing, and sales skills that I’ve learned in my career while tapping into a range of diverse minds and experiences that keep our team on the cutting edge of marketing.”

“Jeffrey’s hands-on, builder mentality and cross-industry perspective make him a natural fit for clients who need a marketing leader who can move fast and connect strategy to execution,” said Meg Van Sloun, Chief Operating Officer. “His breadth of experience adds real depth to our team.”

Since its founding in 2017, Authentic has pioneered the fractional CMO model, providing organizations with senior-level marketing leadership, structured methodology, and a collaborative community of executives. Jeffrey’s addition further expands Authentic’s ability to serve small- to mid-market growth companies building or modernizing their marketing function.

About Authentic®

Authentic® is a national fractional CMO and marketing transformation firm serving growth-stage, founder-led, and private equity-backed companies across the United States. Founded in 2017, the firm pioneered a scalable model for delivering senior-level marketing leadership without the risk, limitations, or overhead burden of a full-time executive hire.

Through its proprietary framework, Authentic helps organizations Overcome Random Acts of Marketing® by aligning strategy, leadership, and execution. Its model combines experienced fractional CMOs, structured marketing methodology, and a collaborative community of executives to build mature marketing functions that drive measurable growth and increase transferable enterprise value.

Authentic serves clients across diverse industries and is recognized for elevating marketing from a tactical function to a strategic growth engine.

Learn more at authenticbrand.com