Executive Workshop

A Workshop for Growth-Focused Leaders

Too many entrepreneurial businesses face what we call the little m dilemma: marketing that is reactive, tactical, and disconnected from the company’s growth engine. The result? Random acts of marketing, wasted resources, and frustrated leadership teams who can’t clearly see what’s working — or why.

This executive workshop is designed exclusively for CEOs, Founders, and C-Suite leaders who want to break free from that cycle. In just 3 hours, you’ll move beyond theory and get hands-on with proven assessments and frameworks from Authentic Growth® — a complete marketing operating system created by Jennifer Zick, Founder & CEO of Authentic, and implemented across hundreds of entrepreneurial companies in every major industry.

Through interactive exercises, candid peer discussions, and a guide for planning, you’ll leave with clarity, practical tools, and a renewed sense of control over how marketing drives your business forward.

Key Takeaways for Attendees:

1. Recognize the “little m dilemma” — why most companies stay stuck in tactical marketing and how to move beyond it.
2. Benchmark your business through a guided self-assessment that highlights strengths, gaps, and blind spots.
3. Learn the Authentic Growth® Roadmap — a proven framework that transforms chaos into a marketing system.
4. Engage in candid peer dialogue with fellow executives facing similar challenges, gaining new perspective and validation.
5. Walk away with an action plan that you can tailor to bring structure and accountability to your marketing.

Workshop Details

Monday, January 26, 2026
Seats are limited to 12 participants

Workshop Time:
1:00 – 4:00pm

Location:
Authentic’s Office
4600 W. 77th St., Suite 385
Edina, MN 55435

Seats available on a first-come basis.
All registrations will be vetted & confirmed.

Meet The Facilitator

Jennifer Zick

Authentic’s Founder & CEO
Creator of Authentic Growth® Methodology