Hero

Fractional CMO & Authentic Growth® Guide Veronica Markol

Dallas-Forth Worth, TX

LinkedIn
Inquire About Veronica's Availability
Contained Columns

In Veronica’s Words

I owned and operated my own agency for years, so I know what it’s like when every decision matters and every dollar counts. Now I help CEOs cut through the noise and focus on what actually drives their business forward.

I’m not just a marketing hire—I’m the person who tells you when your pricing strategy is off, when your sales process needs work, or when that ‘brilliant’ campaign idea won’t move the needle. I’ve worked across enough industries to spot patterns and call out problems before they become expensive mistakes.

What you get with me is straight talk, practical solutions, and someone who understands that marketing isn’t just a department, it’s an integrated business approach. If you want someone to sugarcoat bad news or stick to their lane, I’m not your person. If you want results and honest advice about how to get there, let’s talk.

Contained Columns

Hear More From Veronica

CMO Experience Section

Veronica’s Leadership Experience

Business Models

  • Business-to-Business
  • Business-to-Consumer
  • Doer-Seller
  • Ecommerce
  • Partner / Provider-Led
  • Direct-To-Consumer

Industries

  • Agriculture
  • Consumer Goods & Services
  • Education
  • Energy / Environmental / Sustainability
  • Entertainment / Hospitality
  • Finance / Banking / Insurance
  • Government
  • Health / Medical / Pharmaceutical
  • Manufacturing / Distribution
  • Non-Profit / Associations / Membership
  • Professional Services / Consulting
  • Software / SaaS / High Tech
  • Transportation / Logistics

Scenarios

  • Family Owned Businesses
  • Privately Held Companies
  • Founder-Led
  • Multi-Brand and Brand Consolidation
  • Mission-Driven
  • Turnaround / Distressed
CMO Specialties Section

Strategic Specialties

  • Brand Strategy & Repositioning
  • Marketing Planning & Budgeting
  • Digital & Direct Marketing
  • SEO/SEM Strategy
  • Customer Journey Optimization
  • Content & Campaign Development
  • Agency & Vendor Management

Stage & Scale Proficiency

  • Growth-Stage SMBs
  • Family-Owned Enterprises
  • Digital Transformation Projects
  • Marketing Turnaround Leadership

Cultural Strengths

  • Empathetic Leader During Change
  • Builder of Marketing Structure & Process
  • Skilled Collaborator Across Teams
  • Hands-On Coach for Creative Talent
  • Trustworthy Partner to CEOs and Boards
Testimonials

What Our Clients Say About Veronica

  • “We’ve had several major accomplishments, starting with the development of a comprehensive brand architecture for TRU Healthcare and its subsidiaries, followed by establishing baseline KPIs to measure our progress, and implementing a CRM to more effectively track our marketing impact. It feels like we’re now approaching marketing with greater precision and effectiveness.”

    Tim Lively
    President & CEO, TRU Healthcare

  • “One of the biggest motivators [in choosing Authentic] had to do with core values. It’s important for Augurian to work with someone who matches our core values and from the beginning, [working with Authentic] was a great fit.”

    Josh Becerra
    CEO, Augurian

Offscreen Slider

Case Studies Featuring Veronica’s Work

Graphic Divider
Offscreen Slider

Featured Media From Veronica

Island Section

Interested in Working With Veronica?

Our CMOs’ availability is dynamic and based on current client engagements.

Contact Authentic to inquire about availability and explore a potential match.

Contact About Availability

Embed Code Section

Inquire About Veronica’s Availability