In fact, our process is specifically designed to complement the annual planning and quarterly management pulse of EOS-powered organizations; seamlessly mapping business priorities into timely, relevant marketing strategies and activities.
For companies who run on EOS, the Authentic Brand Marketing Traction Roadmap™ naturally ladders up to the V/TO™ (Vision/Traction Organizer) to expand the “Marketing Strategy” section into a complete and actionable plan: equipping your business with an authentic and differentiated go-to-market message and multi-channel execution.
Does Authentic Brand work with businesses that don't use EOS?
You may be asking yourself if we ever work with companies who do not run on EOS. The answer is yes! Our services and Marketing Traction™ methodology are not dependent on any other business system. We work with growth-focused companies of all types who are ready to invest in strategic marketing leadership to help them overcome “random acts of marketing” and align marketing efforts for revenue impact. We have found that businesses who use EOS (or similar business methodologies or models) have done a lot of the heavy lifting of clarifying their vision and growth goals, which helps marketing align for faster activation and meaningful results.
Why do we love EOS so much?
We’re not formally affiliated with EOS Worldwide, nor are we incentivized in any way to promote their brand, books, or business model. So why do we talk so much about EOS? Because we’ve been there, done that, and know the power of a simple, focused growth plan.
Our founder was a member of a leadership team that first implemented EOS over a decade ago. Over several years, she experienced first-hand how EOS helped position that business for exponential growth, capital investment, and eventual acquisition.
We’re big believers in the simple concepts and practical tools that EOS provides for small and mid-sized growth businesses, and we enjoy working with leadership teams who understand that sustainable growth begins with vision, and becomes a reality through focus, discipline, and accountability. We’re here to help you bring that same type of practical, repeatable methodology to the practice of marketing in your businesses.
Want to further explore EOS for your business?
We have relationships with many of the most experienced EOS Implementers in Minneapolis / St. Paul and beyond. If we’ve piqued your interest in EOS, we’d love to help introduce you to a local expert. Contact us here, and we’ll be happy to help you get connected to an EOS specialist.