Non-Profit

We help nonprofits overcome scattered messaging and tactical overwhelm by building a strategic, resource-conscious marketing system that connects brand, community, and mission with clarity.

Using the Authentic Growth® Marketing Operating System, we:

• Clarify your organization’s core story, audience focus, and value proposition
• Align internal and external efforts to drive donor engagement, program participation, and community awareness
• Strengthen leadership confidence in marketing as a lever for mission growth
• Create a roadmap and rhythm for execution—even with limited team capacity

Whether you’re seeking to increase fundraising, broaden visibility, or support a capital campaign—Authentic helps you market with integrity, structure, and results.

Most consultants offer advice or temporary campaign support. Agencies bring creative services. But what nonprofits often lack is a strategic leader who understands both brand and mission—and can drive day-to-day alignment across the organization.

Authentic embeds an executive-level marketing leader—an Authentic marketing executive—to:

• Guide brand, strategy, communications, and campaign execution
• Collaborate with leadership, development, programs, and board members
• Align messaging and metrics with funding goals, mission outcomes, and audience needs
• Build a marketing function that’s right-sized, sustainable, and impactful

We don’t sell tactics—we lead with your mission, message, and community at the center.

Most nonprofits begin to feel a difference within the first 30–45 days.

We begin with our focused Authentic Growth® Activation Discovery process that includes:

• Interviews with executive leadership, development, and program leads
• Our Random Acts of Marketing Assessment™ (RAMS) to benchmark confidence and consistency
• Review of messaging, campaign history, donor engagement, and community impact
• Audience and channel mapping to identify opportunities and bottlenecks

Then we deliver a 90-Day Quarterly Action Plan and your Authentic Growth® Roadmap, which help align teams, activate strategy, and build momentum quickly.

We help you shift from storytelling that’s inconsistent or internally focused—to messaging that is clear, donor-centered, and emotionally resonant.

Authentic marketing leaders:

• Facilitate the development of your brand promise, key messages, and narrative structure
• Tailor messaging to specific audiences—donors, partners, participants, volunteers, and community stakeholders
• Build templates, talking points, and content calendars that allow others to communicate on-brand
• Use our Authentic Intelligence™ approach to accelerate story development without sacrificing quality or authenticity

The result is a voice that feels mission-aligned, values-led, and ready for scale.

Yes—and that’s one of our specialties.

We design marketing plans that are ambitious but achievable—based on your team’s actual capacity, not an idealized model.

Here’s how:

• We prioritize high-impact, low-waste initiatives using our 90-Day Commit Planning model
• We create clarity around roles and responsibilities so no one is guessing who owns what
• We build marketing systems that are repeatable, adaptable, and sustainable—even as priorities shift
• We help you say “no” to what’s distracting, and “yes” to what’s mission-critical

Authentic Growth® helps you do less, better—with structure and confidence.

We work with and strengthen your existing team. Our goal is to empower—not replace—the people who know your mission best.

Authentic marketing leaders:

• Clarify roles across leadership, marketing, development, and board engagement
• Collaborate with your agency partners or freelancers as needed
• Help you define, recruit, or onboard new marketing roles where gaps exist
• Provide access to our Ally Network if you need temporary executional support

We lead with collaboration, humility, and systems thinking—so your people are set up to succeed.

In nonprofits, disconnected goals lead to miscommunication, missed opportunities, and diluted impact.

We help align marketing by:

• Leading Quarterly Planning Workshops to surface cross-functional priorities
• Using the Authentic Growth® Roadmap to clearly map messaging, campaigns, and shared initiatives
• Facilitating consistent cadence meetings so that marketing stays connected to real-time program and fundraising needs
• Building metrics dashboards that link marketing activity to mission, engagement, and revenue

The result is a “one team” mindset—where development, programs, and leadership are rowing in the same direction.

You’re not alone. Many nonprofits have worked with talented agencies or consultants who provided great content or guidance—but didn’t solve for alignment, consistency, or long-term structure.

Let’s be clear: We value agency and freelance partners. Many bring deep expertise in creative, digital, or campaign execution through our Ally Network. But most are focused on a piece of the puzzle—not the whole system.

Here’s where Authentic is different:

• We embed an Authentic marketing leader into your leadership structure to lead the strategy and build the system
• We don’t sell executional services, so our focus is entirely on your goals and internal capacity
• We align your internal and external players—staff, board, vendors—under one unified message and plan
• We create systems like the Authentic Growth® Roadmap, Quarterly Action Plans, and Weekly Cadence™ to ensure consistent execution

In short: We don’t replace your partners—we help them (and your team) perform better together. That’s how nonprofits grow with integrity, clarity, and confidence.