Advisor CMO
Tap into CMO expertise when needed, without a long-term commitment. Engage with hourly or project-specific flexibility.
Expert Marketing Guidance on Your Terms
Access senior marketing expertise exactly when you need it, without long-term commitments. Our Advisor CMO service delivers strategic guidance on an hourly or project basis to help you navigate specific challenges and opportunities.
Flexible Marketing Leadership
Unlike our retained Fractional and Interim CMO roles, Advisor CMO provides adaptable support tailored to your specific needs. Whether you need fresh perspectives on a strategic initiative, expert guidance through a marketing challenge, or specialized help with a specific project, our Advisor CMOs deliver high-impact insights when you need them most.
What You Can Expect
- Responsive Expertise: Access to senior marketing leadership on your schedule
- Project Acceleration: Strategic guidance to move initiatives forward quickly
- Budget Flexibility: Hourly or project-based engagements that work with your resources
- Community-Backed Insights: Benefit from our entire Mindshare collective knowledge
- Ally Network Access: Connections to trusted execution partners when needed
Ideal For
- Organizations seeking expert input on specific marketing initiatives
- Leadership teams facing particular marketing challenges or opportunities
- Businesses needing specialized marketing expertise without a long-term commitment
- Companies looking to augment internal teams for key projects
Our Approach
Advisor CMO services are available in multiple formats to suit your needs:
- Hourly consultations for quick guidance and strategic input
- Project-based engagements for initiatives like brand positioning or marketing audits
- Team augmentation to accelerate progress on key marketing objectives
When you work with an Authentic Advisor CMO, you’re not just hiring one expert—you’re leveraging the collective wisdom of our entire Mindshare community.
Ready to find your right-fit CMO and get growing?
Our CMO match process can get you up and running with a marketing leader in days – not months.
Here’s how it works:
01
& Intake
Initial Meeting
& Intake
Our first priority is to understand your business model, goals, and culture - and assess your marketing needs.
A simple intake survey and a meeting with our team helps to ensure alignment for the right-fit CMO match.
Ready to meet? Contact us.
02
Match & Meet
Right-Fit CMO
Match & Meet
We curate your right-fit CMO match based on business model fit, relevant industry experience, culture alignment, and capacity to support your goals.
Your key stakeholders will meet with your matched CMO to ensure you feel confident in the fit.
Time: 2-5 business days after you give us the green light!
03
& Discovery
CMO Quick Start
& Discovery
Your right-fit CMO was matched based on real-time availability, so in most cases, we are able to begin work within days of a signed contract.
We leverage our proven process to efficiently onboard and quickly deliver value.
Time: 3-10 business days from receipt of contractWhat is an Advisor CMO?
An Advisor CMO offers senior marketing expertise on an hourly or project basis, giving business leaders access to the insights they need, exactly when they need them. While our Fractional CMO and Interim CMO roles are engaged on a retained basis, our Advisor CMOs provide flexible, shorter-term or lighter-touch support designed to fit your unique needs.
The beauty of our model is that many of our CMOs have the bandwidth to take on additional advisory roles or strategic projects between or around larger fractional engagements. This means you gain access to proven marketing leaders who can help your business solve problems, identify opportunities, and move faster toward your goals.
Whether you’re looking for fresh perspectives, support for a high-priority project, or expert guidance to navigate marketing challenges, our Advisor CMOs are here to help.
Why Choose Advisor Services?
- Flexibility Without Compromise: No long-term commitments. Engage our experts for as little or as much as your business requires.
- Cost-Effective Leadership: The CMO expertise you need, at flexible rates that work with your budget.
- Collaborative Power: Benefit from the collective experience of our entire Mindshare community, ensuring you receive well-rounded, innovative solutions.
- Vetted Ally Network: Need external marketing activation partners? Our CMOs can help connect you with trusted providers from our Ally Network.
Is Advisor CMO Right for You?
This service is designed for CEOs and leadership teams who are:
- Seeking expert guidance on a strategic initiative.
- Facing a specific marketing challenge or opportunity.
- In need of flexible, high-impact support without committing to a long-term retainer.
If you’re ready to unlock CMO-level insights tailored to your business, our Advisor CMOs can help you achieve your goals faster.
Why Partner with Authentic?
At Authentic, we’ve built a reputation as values-led, trusted marketing advisors for growing businesses across industries. Our team’s depth of experience and collaborative approach set us apart.
When you work with us, you’re not just hiring a marketing leader—you’re gaining a strategic partner who is invested in your success.
Authentic's Unique Model
Marketers + Methodology + Mindshare
The Value of a Fractional CMO: Quick impact and low risk
There’s a point in a company growth cycle when businesses recognize that they need to invest in marketing for continued growth. Often these companies have been sales-driven until they realize they need a marketing leader dedicated to building brand awareness and driving meaningful engagement to support business objectives. They often choose between hiring a full-time leader, a fractional CMO, or a marketing agency.
The Power of the Authentic Mindshare™ and CMO peer community
Clients have learned that they get more than a solo independent consultant when they hire an Authentic Fractional CMO. They get the collective expertise of senior-level marketers with diverse experience across a variety of business models and industries. We call the power of this community our mindshare, and it’s part of everything we do.
The Components of Authentic Growth® Methodology
Authentic Growth® Methodology is Authentic’s proven and proprietary marketing operating system that helps small and mid-sized, growth-focused businesses build strategic marketing departments and create alignment between sales and marketing. It’s a habit-forming system that teaches a simple, but powerful, set of components that drive alignment, accountability, and activation.
Ready to Overcome Random Acts of Marketing®?
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