Random Acts of Marketing: Move Past it to Make Your B2B Marketing Strategy Work FOR You
Our founder and CEO, Jennifer Zick, was recently the featured guest on the Closing Time podcast with host Chip House.
Jennifer shared the importance of building a solid marketing foundation that includes your key messaging strategy and your unique value proposition. Additionally, Jennifer discussed tips on how you can add marketing as a strategic partner to your go-to-market plans.
Jennifer joined Closing Time to help B2B marketing leaders understand how to “Overcome Random Acts of Marketing®” and move toward a marketing strategy that drives businesses forward.
Listen to the podcast
Watch the conversation
Authentic® is a national fractional CMO firm, serving clients across the United States and beyond. We were early pioneers in our industry, and continue to set the standard for fractional CMO excellence.
Our unique approach combines Marketers + Methodology + Mindshare to help growing businesses Overcome Random Acts of Marketing® and increase maturity, growth, and transferrable value.
We are Authentic Fractional CMOs™
Tested. Trusted. True Executives.
Our unique approach combines Marketers + Methodology + Mindshare to help growing businesses Overcome Random Acts of Marketing® and increase maturity, growth, and transferrable value.
We are Authentic Fractional CMOs™
Tested. Trusted. True Executives.
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