Integrator User Group kicks off virtually with national engagement

Integrator User Group kicks off virtually with national engagement

On May 21st, Authentic Brand hosted the first-ever Integrator User Group event for companies powered by the Entrepreneurial Operating System®. The debut event drew nearly 100 EOS® Integrators from all corners of the country, who gathered to build connection, collaboration, and community. (more…)
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Ruth Glaser joins Authentic Brand as Fractional CMO & Consultant, extending firm’s B2C, retail, franchise, and e-commerce expertise

Ruth Glaser joins Authentic Brand as Fractional CMO & Consultant, extending firm’s B2C, retail, franchise, and e-commerce expertise

Co-Founder & Former Co-CEO of Let’s Dish! brings consumer marketing depth and entrepreneurial growth chops to Authentic Brand’s SMB clients MINNEAPOLIS, MN - May 18, 2020 Authentic Brand is delighted to announce the addition of Ruth Glaser as Fractional CMO and valuable member of our growing marketing mindshare and team. A seasoned entrepreneur and marketing executive, Glaser is the co-founder and former co-CEO of Let's Dish! - an innovative retail meal preparation business with a blended bricks-and-mortar and e-commerce model. Under Glaser's leadership, Let's Dish! raised $4M in…
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Kelly Klopotek Joins Authentic Brand as Fractional CMO, Bringing Marketing and Business Development Expertise to Partner-Led Services Firms

Kelly Klopotek Joins Authentic Brand as Fractional CMO, Bringing Marketing and Business Development Expertise to Partner-Led Services Firms

Klopotek brings proven leadership to professional services firms who are ready to stand out from the crowd. MINNEAPOLIS, MN - April 20, 2020 Authentic Brand is pleased to welcome Kelly Klopotek as the newest member of its growing Fractional Chief Marketing Officer (CMO) team. For the past 25 years, Klopotek has successfully led both marketing and business development efforts for several prestigious law firms, has held sales and leadership positions for multiple global companies, and has served in key leadership positions for the Legal Marketing Association (LMA). (more…)
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Brightside Chats Podcast: Jennifer Zick on branding and marketing through crisis

Brightside Chats Podcast: Jennifer Zick on branding and marketing through crisis

How should brands show up in the midst of the COVID-19 crisis? Should every business take the same approach to content and messaging? And what good things could happen for brands through all of this? These are just some of the topics discussed in a recent conversation between Authentic Brand CEO, Jennifer Zick, and Justin Keller, a podcast host and brand leader in Houston, TX. (more…)
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SANCTUARY launches to unite marketing executives through uncertain times

SANCTUARY launches to unite marketing executives through uncertain times

We know leading a marketing function in normal times is challenging. Throw in a global pandemic to upend business models, launch a new service offering in record time, crisis communications, a new brand voice, resource constraints, remote staff and oh yeah – home schooling for many of us. Now we're in another stratosphere of HARD. (more…)
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Event Recap: AIM Women’s Leadership Conference

Event Recap: AIM Women’s Leadership Conference

The third annual AIM full-day event was held on March 5, 2020. The event, hosted and organized by ACG Minnesota, is designed to support and encourage female leaders to grow and achieve success throughout their career journeys. Attendees gained insights and inspiration to further their personal and professional careers. (more…)
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