Blog Post

Authentic Launches New Wellness Program

Authentic Launches New Wellness Program

When Jennifer Zick, founder & CEO, first started Authentic®, she envisioned a workplace where employees could love their life, and love their work (yes – in that order).

One way that Authentic is living out this vision is through the recent launch of Authentic Wellness, an internal program with three essential goals:

  1. Nurture our culture and people toward loving their lives and loving their work.
  2. Encourage all Authentic employees to invest in individual, family, community, and corporate wellness.
  3. Organize company-led wellness activities (in-person and virtual) and engage employees in sharing their experiences.

The 2024 roll-out of Authentic Wellness includes “Wellness Wednesday” activities on a weekly basis: some in-person, others virtual or asynchronous. 

The program kicked off with a live (in person and remote streaming) yoga session, hosted at our Edina headquarters and led by a certified yoga instructor. 

The following week, Authentic employees took a break to play board / dice games – with competitive spirits.

Authentic Wellness activities are aimed to be activities that nurture body, mind, heart, and soul to cultivate physical, mental, emotional, and spiritual health. Activities include:

  • Exercise / movement
  • Fun / play / laughter
  • Nutrition / community meals
  • Breath / prayer / meditation
  • Service / volunteerism
  • Self-care / rest / relaxation
  • Outdoors / nature
  • Hobbies / creative expression

We’re excited to continue this journey towards holistic wellness, empowering our employees to thrive in all aspects of their lives.

Author

  • Authentic®

    Authentic® is a national fractional CMO firm, serving clients across the United States and beyond. We were early pioneers in our industry, and continue to set the standard for fractional CMO excellence. Our unique approach combines Marketers + Methodology + Mindshare to help growing businesses Overcome Random Acts of Marketing® and increase maturity, growth, and transferrable value. We are Authentic Fractional CMOs™ Tested. Trusted. True Executives.

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