On September 17th, the SANCTUARY community of marketing executives gathered virtually to talk all things digital. In the rapidly evolving space of digital marketing, it falls on marketers to keep up and keep track of new practices. The boom in martech options has made it challenging for marketers to evaluate and solve their technology needs – especially in the midst of a pandemic that has required rapid digital innovation.
Together, the collaborative group proved yet again just how valuable the SANCTUARY community can be by dialing in on a focused topic:
For many of us, digital is the only part of our plan. For others, it’s a growing part of our plan. Wherever you are, digital marketing is constantly evolving and it falls on us marketers to keep up. How are you staying on top of it? How are your teams set up to deliver this? How to balance using internal resources and external support? How are you evaluating your martech stack? Measuring and optimizing results?
The SANCTUARY event series is a collaboration between Authentic Brand, Storycore, and Marketers’ Community – designed as a virtual gathering space and safe environment for candid conversations among marketing executives.
The next SANCTUARY gathering is planned for Thursday, September 17th from 12:00 – 1:00 CT. Registration is already live, so reserve your spot now.
We know leading a marketing function in normal times is challenging.
You know what it doesn’t have to be? Lonely.
That’s the idea behind this virtual gathering – create a ‘safe space’ for marketing leaders (Directors, VPs, CMOs) to collect, connect and share with peers – what’s working, what’s not, fears, expectations, disappointments – with compassion, not judgment.
WHY? Because we all believe in the power of marketing, but even more in the power of this community to sustain and even inspire when we need it most.
- In-house marketing vs. agency or freelancer: What’s best for you? - March 22, 2021
- When should my business hire a marketer, and who’s the right fit? - February 23, 2021
- How remote collaboration in marketing has changed — and why it’s here to stay - January 25, 2021