
Every growing business needs a marketing plan that is focused, actionable, flexible and measurable.
When you work with Authentic Brand for strategy and coaching, you’ll equip your internal resources with a clear vision and roadmap, along with tools that drive accountability and traction for day-to-day marketing execution.
Strategy & Coaching
Marketing planning and retained advisory
* Marketing Traction™ methodology & tools
* Quarterly marketing priorities
* Processes and metrics
* Resource planning
*Sales and marketing alignment
* Program mix and budget
Related Resources

The value of a fractional CMO: Quick impact and low risk
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What is Marketing Traction?
Marketing Traction is a methodology we developed to help small, growth-focused businesses build strategic marketing departments and create alignment between sales and marketing. It uses simple tools and a structured process to establish alignment, accountability, and focus.

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