Every growing business needs a marketing plan that is focused, actionable, flexible and measurable.
When you work with Authentic Brand for strategy and coaching, you’ll equip your internal resources with a clear vision and roadmap, along with tools that drive accountability and traction for day-to-day marketing execution.
Strategy & Coaching
Marketing planning and retained advisory
* Marketing Traction Roadmap™
* Quarterly marketing priorities
* Processes and metrics
* Resource planning
*Sales and marketing alignment
* Program mix and budget
Related Resources
Hiring an effective marketing leader: Why a two-pronged approach makes all the difference
My job allows me the unique opportunity to speak with five to ten small business leaders per week. When you get the chance to connect
Make a “NOT-TO-DO” List for Marketing in 2019
Isn’t the New Year great? It’s time to bust out those resolutions and ring in the start of a new calendar by making a change
Marketing Metrics that Matter (and how to avoid Random Acts of Marketing)
I have the best job in the world. I get the privilege of talking with leaders of small and mid-size businesses about their growth plans
Rethinking the CMO Role for Growing Businesses
What’s the difference between a sinking building and a stable building? It comes down to the foundation. How a foundation is laid, and the materials
Is Your Marketing Muscle Weak? Five indications that you need to pump some serious marketing iron
It’s a common situation for growing businesses: marketing is one of the last roles in the company to be prioritized. And it makes sense, to
From “What” to “So What”: Building a Messaging Foundation for Modern Marketing
By the time I’m meeting with a business leader, it’s because he or she is ready to invest in strategic, proactive marketing. Most often, the