Rediscovering Your Why: Jennifer Zick featured on System & Soul Podcast
By Authentic®On
Our founder and CEO, Jennifer Zick, was recently invited back as a second-time guest on the System & Soul Podcast (where she recently collaborated as a guest host to produce a 6-part podcast series).
In this episode, Jennifer shares her observation that many companies are (and should) get back to the basics to rediscover their why and their how, the importance of identifying the relational tradeoffs we make with clients when we work remotely versus in person, and how she and her brand balance diverse perspectives in a world of contradictions.
Authentic® is a marketing transformation firm for entrepreneurial businesses. We deploy a proprietary Marketing Operating System — Authentic Growth® — to help leadership teams gain the confidence, clarity, and control they need to turn scattered marketing efforts into strategic growth.
Our unique approach combines Marketers + Methodology + Mindshare to help growing businesses Overcome Random Acts of Marketing® and increase maturity, growth, and transferrable value.
We are Authentic®
Tested. Trusted. True Executives.
Learn more at www.authenticbrand.com